- Produce assets across a variety of media including original photograpy, videos, GIFs, infographics for EmblemHealth and AdvantageCare Physicians' social channels while adhering to brand guidelines.
- Help execute strategic social media content and campaigns for new initiatives, events, and brand partnerships.
- Track and analyze the performance of social media posts and channels and make recommendations accordingly.
- Collaborate on new ideas, directions, and branding for marketing and communications.
-Stay current on graphic trends through continued education, trade shows, seminars, online courses.
Graphic Designer + Photo Editor /TODAY.com
NBCUniversal Media, LLC
Sep 2015 - Apr 2017
30 Rockefeller Center, New York, NY
As a graphic designer and photo editor for TODAY.com I work closely with digital staff and editors, creating original graphics for all of TODAY's social media outlets while at the same time I research and curate compelling imagery from stock and wire feeds. I collaborate daily with freelance and in-house editors in sourcing and negotiating licensing fees with agencies, in-house and freelance photographers, editing and processing events and breaking news (award shows, Rio Olympics, 2016 Elections) in real time for immediate publishing. I maintain and administer centralized photo database and CMS, as well as enter keywords and metadata in each image to ensure SEO optimization before archiving. I have strong technical skills with proficiency in Photoshop and other editing software, scanning and retouching. Extensive experience with DSLR cameras, photography and lighting.
Some of my other duties include:
- Create original illustrations and graphics for use on TODAY.com and TODAYs social media outlets.
- Grabbing images via Snappy TV to accompany online articles published in real time.
- Collaborating with editors for stories visual needs
- Creating animated GIFs from live broadcast and pre-recorded videos.
- Photographing food for online articles when needed.
Graphic Designer + Photographer + Social Media Manager
Astrodub.com / AngelikiJackson.com
Jan 2012 - Dec 2015
Greater New York City Area
As a freelance graphic designer, photographer and social media influencer, I have worked with big and small brands alike. Highlighted projects include: Book and epub layout and production for Sterling Publishing and Macmillan, Bloomberg business presentation, PR agency Peppercomm, UBS mobile app Planet Art for Art Basel 2015, the Julius Blåum catalog, Stamford Universitys newsletter, infographics for TODAY.coms health, style and parenting sections (ongoing), video editing + graphics for the TODAY show, founded a marketing department for Belle Maison Textiles, created and managed social media, packaging, website and marketing collateral for Colorflyhome.com, digital design for Tinkertailor.com, and more.
Other clients include:
Mercedes Benz New York Fashion Week
The New York Rangers
The US Open
Jul 2005 - Jan 2012
New York, NY
At Tishman I worked directly with writers, proofreaders, and analysts to produce proposal and qualification packages for iconic structures worldwide. I created and modified layout in Adobe InDesign with heavy use of image placement, style sheets, master pages, tables, etc. Part of my time was spent researching local image databases and stock image libraries, editing and retouching images in Adobe Photoshop, as well as creating infographics in Adobe Illustrator. When the company was absorbed by AECOM in 2010, I assisted in rebranding and redesigning several corporate identity documents, including templates, regional and market sector brochures, ads and posters. I oversaw each project from start to finish, researched printing methods and paper stock, and assisted with punching and binding the final document. I juggled multiple projects at once, worked after hours, on weekends and holidays in order to meet firm deadlines.
Mar 2004 - Jan 2005
Greater New York City Area
SYNC magazine was a Ziff Davis start up publication, catered to gadget lovers, gamers and tech geeks. While part of the first three issues, I worked closely with the editors, art director, graphic designers and the printing plant. I attended photo shoots, assisted with image retouching and color-correction and flightchecked every single spread to ensure files met the printers specifications and our aesthetic direction. I attended press checks for the first and second issues in Minnesota and assisted with production of the third issue. Unfortunately the publication was short lived and I was forced to seek other opportunities.
Graphic + Production Designer
Jun 2002 - Mar 2004
New York City
At Jobson, I oversaw and implemented the planning, conception and development of several of the companys optical data publications: FRAMES DATA (quarterly/1400+ pages),PriceBook (monthly), Dispensing & Merchandising (annual), Surfacing & Finishing (annual). I also assisted their magazines- Vision Monday and 20/20- with ad creation. While there, I designed business unit marketing materials, media kits, brochures, and annual reports. I worked closely with sales, business development, marketing divisions and clients to create custom catalogs and brochures. By analyzing and understanding the clients needs and expectations I was able to offer the company alternative architectures and trends by articulating key aspects of design, multi-tasking and targeting strategies (eg. availability, manageability, robustness, appropriate incorporation of clients ideas). I tracked and managed all projects from conception to printing, while adhering to strict deadlines.
Graphic/Production Designer + Customer Service
Feb 1999 - Oct 2001
At 1800Postcards, I preflighted a large amount of the incoming orders to assure they meet company specifications (average of 25 jobs per day/80% of a postcard run). I interacted directly with the client and created artwork from start to proof, offering them creative solutions and addressing their concerns. Other light duties includes Order processing and data entry of incoming jobs as well as customer service.