Established and driving growth of media company that helps families save money and experience more for Disney vacations (MickeyVisit.com & DisneyDose.com)
Lead 15+ person team of editors, writers, SEO professionals creating content for over 2.5 million annual visitors
Negotiated deal with Disneys largest travel partner
Featured in Forbes, Yahoo! News, Huffington Post, Travel + Leisure, and LA Times after fruitful media
outreach
Acquired competing media brand to expand social media presence and gain valuable brand equity
Strategic Development & Planning Intern
Lionsgate
Jan 2018 - May 2018
Santa Monica, California
Strategized distribution & marketing channels for Digital Studio L focused on far-reaching lower budget projects aligned with new media initiatives
Analyzed growth areas & distribution models for direct-to-consumer brands to enable closer relationship with consumer
Created complex Excel models to examine diversity initiative and synthesized data to create report for senior executives
Prepared story notes for ongoing projects, sat in on meetings with Lionsgate talent, covered incoming scripts for department SVP, researched noteworthy young artistic talent
Social Media, Lead Producer
University of Southern California
Jan 2017 - Jan 2018
Strategized methods to utilize current social media footprint to forward university initiatives using latest social media trends
Designed and implemented Facebook Live strategy to achieve 40x average viewership of USC Facebook video
Produced new show which paired two professors from varying academic backgrounds and coordinated all production aspects
Floor Director, The Buzz
USC Annenberg Media
Sep 2016 - Dec 2016
Los Angeles
In studio manager of all on air talent and guests. In charge of direct contact with show
director and producer. Coordinates all in studio actions and manages all steps to get
the show on air.
Guest Lecturer
University of California, Berkeley
Jun 2015
Berkeley, California
Presented on experience working as a young entrepreneur to grow a business while
finding a balance of other life commitments.
Education
Bachelor's degree
University of Southern California - Marshall School of Business