Matthew Spangler

Your website is the most powerful marketing tool you have. It is usually the first point of contact with your audience and it's how people judge your business. I help create brands and give a voice to small businesses and nonprofits, so they can tell their story and why it matters. Projects include branding, websites, email marketing, web banners, annual reports, packaging, and product design. I offer the services of a full creative, marketing and advertising, by pulling together small teams of expert specialists. Think of me as your in-house digital agency. Responsibilities: • Lead and collaborate project creative direction and execution of solutions to suit varying budgets • Develop effective strategies and propose solutions that meet goals for style, message, audience and functionality • Conceptualize, design and produce print and digital communication materials • Maintain current knowledge of design trends, technologies and strategies • Research, negotiate fees and hire printers, illustrators, photographers and other vendors necessary for projects • Proof all project content for accuracy, including press checks • Manage projects, including establish budgets, deadlines and standards • Develop a strong relationship with clients and team members

I design websites, email/direct marketing, and other promotional work across a range of contexts and platforms for internal clients. As one of two Digital Media Designers in an In-House agency, my role is responsible for the visual UX design on all the digital marketing, communication, and advertising products for over 40 internal clients. Responsibilities: • Lead and collaborate project creative direction and execution to translate business goals into product experiences • Strategize and drive website development from site map to launch • Present creative to team members and clients • Maintain current knowledge of design trends, technologies and strategies • Develop compelling design concepts using brand and style guide standards and direction • Design and produce graphical user interfaces and experiences, including navigation, and workflows • Ensure the usability, consistency, brand relevance, and functionality of the finished product • Collaborate with design, development, marketing management, and clients • Execute at all levels of the design process from lo-fi wireframes to polished and launched product • Partner with content, development and product teams to create new products and features support • Manage external developers during site builds and site updates

Responsibilities: ad campaign concepting, design, photo shoot art direction, production, and press checks Clients: American Federal Bank, Domino’s Pizza, Lone Star Gas, and The M/A/R/C Group