NoNameYet is a digital product design and innovation studio, that transforms original
thinking into unique experiences through the intersection of design, innovation and
technology. Hungry for enticingly complex problems, NNY guide, consult and progress
products and brands to achieve the best version of their idea.
Tend Technologies AG
Apr 2017 - Present
Tend is an investment platform powered by blockchain, allowing clients to invest in and co-own unique and special assets.
From classic cars and vineyards, to artworks and jewelry, Tend lowers the entry barrier to these investments, whilst also offering real-life experiences to enjoy them first-hand.
Not only do the investments fulfill a life-long passion for the co-owners, they also benefit from the assets appreciation in value.
Director of Photography
Jan 2004 - Present
Shot and directed over 400 television commercials for Local and global clients, including Perry Ellis, AIG, Dominos Pizza, Ahava, RC Cola, Peugeot, and more. Won more than 15 awards and prizes in creative competitions worldwide.
Shot over 30 music videos, which have won internationally recognized awards, have featured in MTV and other music channels.
Contributed to several short films, television shows and documentaries, which won international awards and appeared in major festivals worldwide.
Jan 1998 - Jan 2004
The Unlimited Magazine
Nov 2011 - Apr 2017
THE UNLIMITED Magazine is a theme-based iPad quarterly that examines contemporary culture through a technology lens.
Designed with features that encourage readers to swipe, push, tilt, listen, watch, and participate in, The UNLIMITED is a completely interactive media source. Each user therefore creates their own individualized experience when viewing the magazine.
Each issue of THE UNLIMITED is based around a carefully chosen topic, from wearable tech and cutting-edge artists, to unusual cultural events, and novelties in the music field.
Product and Content Director
Jun 2015 - Jul 2016
The Bkstg platformacross web, iOS and Androidconnects artists directly with their fans, allowing them to own the entire experience, from posting exclusive videos and photos, to selling VIP tickets and limited-edition merchandise.
Bkstg gives artists full visibility on who is buying tickets and engaging with content, so they can identify and target their superfans. The platform also allows fans to connect with the artists entourage and other like-minded fans, building genuine communities within the Bkstg ecosystem.
Verve Media Creative Studio
Jan 2014 - Jan 2015
Interactive Director / Co-Founder
Jan 2009 - Dec 2012
ZOOZ Magazine is the first interactive magazine to come out in Israel, centered on culture, fashion, and art. Co-founded the magazine with Ketty Bar, one of the top art curators in Israel. ZOOZ produced and created all of the content it published, and collaborated with Israels top artists to create new content. The unique and innovative nature of the magazine received a great deal of media attention and has become one of the largest publications in the industry in Israel.
Product Manager / Partner
Jan 2006 - Jan 2008
Loftcity is an international platform for filmmakers to connect and create professional
films together. The startup was designed to change the way productions are made and
make it easier for filmmakers around the globe to connect and collaborate.