2017
Brand
IG Influencers Get Paid By IconicReach
Description
"Brands are taking advantage of self-serve ad tools in the market. Here’s how it works: An advertiser creates a list of influencers, usually about 20 that it wants to work with. They’re determined by a host of attributes, from whether they speak to a market the company wants to reach, to brand-safety issues, to, of course, price. Then, the advertiser provides creative assets to the influencers so they’ll post it on their own social platforms. It’s closer to a publisher relationship than a creator one and a far cry from the beginnings of the influencer marketing industry." If you are an influencer OR a brand you can get more information/sign up for our sister company at www.iconicreach.com & message me for more details.